From Love to Business: How My Daughters' Names Became Our Company's Identity
I'm often asked about the inspiration behind our logo and name, so I wanted to share that with you today. When I set out to create my company, I knew that a memorable name and logo were essential to stand out in the business world. But I also wanted something meaningful and personal to me. That's when I turned to my two beloved daughters' middle names.
Eyva is the middle name of my oldest daughter, and Rose is the middle name of my second daughter. Their names carry a special place in my heart, and I wanted to honour them through my business. I aimed for a clean and simple design that would stand the test of time.
And so, the "ER" came to be - standing back-to-back, just like my two lovely daughters. It represents the bond between siblings and the unity of our company. We are proud to carry their names and their spirit in everything we do.